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Looking for a way to spice up your beauty routine in the new year? Read on as VouPre shares some emerging skincare trends that are well worth trying!
Neck-Specific Skincare Products
Browse the shelves (or website) of your favorite beauty brand and you’ll likely notice that the majority of the products available have been designed for the face. While facial skincare isn’t going anywhere in the new year, they’ll soon see some competition for shelf space from all of the neck-specific skincare products that are starting to dominate.
This has been a long time coming. The skin on the neck is very fragile. It has much more in common with the skin on the face than the skin on the body. However, it’s often not treated as such. This has then led to a surge in neck-related skin concerns. Neck lines, wrinkles, sagging, and loose skin have all become common problems. As a result, people are now seeking solutions. Fortunately for them, they’re about to find plenty!
At VouPre, our various neck-specific products place us ahead of the curve. The Derma Revive Neck Cream has been formulated to leave the skin on the neck feeling stronger and thicker. Meanwhile, the Neck & Chest Youth Retaining Mask enables you to pamper your decolletage with the wonders of masking. If your neck hasn’t been looking as firm and youthful as you’d like, these two products can help to change that.
Sleepmaxxing
Sleepmaxxing is a trend that first became viral on TikTok and is set to become more mainstream in the new year. This trend is all about making the most of the time during which you’re asleep. How? By doing things like sipping on magnesium-infused herbal teas before bed or using special pillows.
The fact that people are now paying more attention to sleep quality is a good thing. After all, your skin cells repair and regenerate while you’re asleep. Quality sleep is a must for these processes to occur optimally.
Of course, certain skincare products can help you to maximize on your sleep even more. A good night cream, like the VouPre Revitalizing Night Cream, will give your skin cells all that they need overnight so that they feel capable of functioning to their full potential. The VouPre Aqua Melting Mask is another great way to jump onto this trend in the new year. Apply this leave-on mask to your skin before going to sleep and your skin will spend all night soaking up those antioxidants and hydrating compounds.
Science-Led Skincare Brands
With so many new skincare brands constantly hitting the market, it’s no surprise that people are now becoming more wary of trying new products. It can be difficult to decipher which of those brands are looking to make a quick buck and which ones are actually producing quality goods.
Due to this, consumers are now turning toward science-led skincare brands. They’re leaning to products that have plenty of research and studies to back either them or their ingredients up. This way, they know that the formulas they’re investing in and applying to their skin have some true value.
At VouPre, science-backed formulas are all you’ll find. Our products are packed with heavily researched ingredients. Take the VouPre Advanced Gold Eye Serum as an example. In this product, you’ll find peptides, which have been proven to leave the skin feeling stronger while also reducing the appearance of aging. These are joined by sodium hyaluronate, green tea extract, aloe vera leaf extract, licorice root extract, grape stem cells, and more. None of these ingredients have been chosen on a whim. They’ve all been confirmed as highly effective, which is how this serum is able to efficiently tackle the appearance of crow’s feet, puffiness, dark circles, and dullness.
The Anti-Injectables Movement
Recent years have seen people go all out when it comes to injectables. While they can work well when done subtly, so many people, including celebrities, have been overdoing their efforts. This tends to result in a very unnatural look.
Thankfully, this will all be changing in the new year as the anti-injectables movement gains traction. This trend is all about switching out those injectable treatments for more traditional and holistic methods. Facial acupuncture, for example, has been seeing a resurgence. Microneedling is becoming more popular too. This is something that can easily be done yourself at home, which is why we’ve included a derma roller with each VouPre skincare collection.
Of course, sometimes topical products provide a good alternative. The VouPre Aqua Collagen Advanced Wrinkle IV Treatment will smooth away the look of fine lines and wrinkles in just seconds. It’s filled with fast-acting ingredients that will give your face a firm and crease-free finish.
Beauty Gadgets Take Centerstage
At-home skincare devices have been popular for a few years now. This is set to continue in the new year. There are now more skincare devices out there than ever, with these gadgets able to provide professional-level results from the comfort and convenience of your own home.
While there are a variety of beauty gadgets and devices out there to choose from, LED devices seem to be garnering the most attention. Depending on the wavelength of light that’s used, an LED device can potentially help with the appearance of everything from wrinkles to acne to discoloration.
If you would like to add an LED device to your skincare routine in the new year, we have a few to choose from at VouPre. The L’Rae Beam is one of our bestsellers, with this device able to quickly and efficiently target various visible skin concerns on the face. The L’Rae I Jade Eye Wand works similarly but is designed for the delicate skin around the eyes, while the L’Rae Glow Neck Massager makes it easy to pamper your neck with the many benefits of LED light therapy.
Skinimalism
Skinimalism isn’t a new trend. This is one that you may have already tried out in recent months. However, if not, the new year is the perfect time to do so.
What is it? Skinimalism basically stands for skincare minimalism. It’s a step away from the long and complicated skincare routines that people used to follow. Instead, it involves stripping back your skincare routine to keep it as simple as possible. This can actually be better for your skin. How? It minimizes the number of potential irritants that your skin will come into contact with. It will also encourage you to only use products that your skin genuinely needs.
Want to give this trend a try but not sure where to begin? Start by ensuring that you have the basics covered. This involves a cleanser, a moisturizer, and a sunscreen. Then, think about the various skin concerns you want to work on. Look for ways to deal with these with as few products as possible. Rather than using a product just because it looks or sounds good, make sure that your skin actually needs it before adding it to your routine.
Ancient Botanicals
While science will be playing a big part in people’s skincare choices in the new year, ancient botanicals will be pulled into the spotlight too. Many of these ingredients have been used for centuries. The fact that several of them are now also backed up by modern-day science just goes to show how beneficial they can be.
Shea butter is one example – an ingredient that you’ll find in a few VouPre products. This plant butter has been used for generations to moisturize the skin. Now that studies have confirmed its generous fatty acid content, it’s now being incorporated into even more skincare products.
Aloe vera is another popular botanical that has been used since ancient times. Not only does it hydrate the skin but it also soothes the feeling of inflammation while providing an array of antioxidants and minerals. Again, it can be found in a number of VouPre products, including the Skin Balancing Facial Cleanser from the Bird Nest Collection.
Social Commerce Continues to Boom
Wondering where you can find the latest products available from your favorite beauty brands? While retail shops and websites used to be the main go-to’s, social media has been taking over lately. Experts say that social commerce is expected to continue booming in the new year.
Statistics predict that almost half of all social media users will make a purchase through a social platform at least once in the new year. What will they be buying? Mainly clothing and beauty products. As you can expect, clothing and beauty brands have been making the most of this.
TikTok is one of the most popular platforms for this. Around 89% of TikTok users have purchased a beauty product after seeing it in a TikTok video, showing just how influential social media has become in the beauty world.
Men Call For More
Skincare has traditionally been geared toward women…but times are changing. Over the past decade or so, skincare for men has started to become more popular. However, the men of today are now calling for even more.
In the new year, you can expect to see huge growth in the men’s skincare market. Many more brands will be producing skincare products that have been tailored to the unique needs that male skin has. Others will be focusing more on gender-neutral products – showcasing specific ingredients rather than aiming at a certain demographic.
Either way, this means even more diversity and inclusivity in the skincare world, which is always a good thing!
Elevating Your Beauty Game in the New Year
There are plenty of routes that you can take if you want to elevate your beauty routine in the new year. However, checking out some of the latest and greatest industry trends is always a good place to start. Not only will these give you plenty of inspiration when it comes to your beauty routine but they’ll also show you the various directions in which the industry is headed, allowing you to make educated choices when it comes to the products that you buy.
Click here to explore more skincare and beauty bestsellers from VouPre.
